If you have built your website but are now in need of traffic, what exactly are you supposed to do? Where do you focus your attention when it comes to traffic building? Do you want long-term traffic? Or are you in desperate need of fast traffic? There is a big difference in how you go about getting each.
For this article, let’s cover one of the fastest methods of getting traffic to your websites. I am talking about classified ads. Placing classified ads can be quick and easy, expensive or free, depending on your ad, but have been show to be quite effective when done properly.
Classified ads can be run for most any type of service or product, however make sure it’s legal and that you check the site rules before posting anything you might wish to sell.
Posting your first classified is easy. Simply sign up for accounts and follow their steps and guidelines. You will need to test your ads, such as your headlines, and your offers for effectiveness. I suggest checking out other ads for products or services similar to your own for ideas before posting.
Here is a list of 5 of the best places to run classified ads.
Craigslist has become the largest server of online classified ads on the Internet. At last count Craigslist gets several billion hits a year. Once nice feature of this site is localization. You can post ads specific to your local market with ease. If you are providing a service, especially one that is not an online service, this makes it much easier to locate customers in your area. Best of all, most ads you can post for free.
Facebook marketplace is likely to be the second largest classified advertisement platform online. While Craigslist has grown, there are many people who do not like the format of that site, but everyone loves Facebook. People of all ages are flocking to Facebook everyday. Their classifieds sections are no different. The traffic Facebook ads receive each day can easily range into the millions of hits per day. They claim their ads “reach 800 millions users”. Gotta like those odds.
For the size of eBay, being one of the largest sites on the Internet and by far the largest Auction site, many people are still unaware that you can run classified ads through eBay. eBay has some unique features in that your classified ads can look just like regular listings. This makes it easy to post HTML content and even videos, or if you are accustomed to eBay, since it has been around for a while longer. This might be the reason many people are unaware of eBay classifieds, as it can be difficult to tell a classified ad and an auction listing apart. Yet, they are still generating enormous amounts of traffic with millions of hits a week for classified listings.
This is one of the largest actual classified ads sites. Craigslist is considered a Web2.0 Social site, oddly enough. However, this site is purely about service ads. Their primary marketplace is the U.S, however but still can have quite a global impact if you are marketing online services or products. These ads are going to be geared toward those people who are actively browsing classifieds. Whereas even though Facebook gets some much traffic, those users are not usually “actively” looking for advertisements.
I love this site. I grew up with a local newspaper called the Penny Saver. Or at least I thought it was local back in the 70’s. However, they have taken to the Internet like a pro. One of the best factors about placing classified ads here is that your ads can also be include into their printed versions. They provide regional hard copies for just about every corner of the U.S. This means you not only get traffic increased from Internet users but can also have offline persistence for as long as people hold onto their copy of the Penny Saver.